![]() ![]() In fact, timing often depends on the platform you’re using, how your target audience interacts with that platform, the regions and corresponding time zones you’re targeting, and your goals (e.g., clicks versus shares). Different businesses may find different days and times work best for them. Unfortunately, there’s no perfect answer. But it isn’t enough to just post content to social whenever you feel like it. Social media is one of the best ways to amplify your brand and the great content you’re creating. What days and times have proven to be the most successful for your business?Īuthor: Lindsay Kolowich / Source: ![]() 5) Best Times to Post on Pinterest Pinterest users skew heavily female, and 25% of users are active on this channel daily.Ĭontrasting many of the other channels we've listed here, evening commutes tend to be some of the worst times to post to Pinterest. Some have also seen a positive performance on Tuesdays, between 10–11 a.m. as well as the lunch hour, around 12 p.m. When aiming for a high clickthrough rate, post on these days during times that correspond with the morning and evening commute - roughly 7:30-8:30 a.m. which makes sense, given that it correlates with the evening commute. ![]() Good times to tweet average around 12–3 p.m., with an apex at 5 p.m. If you're targeting users outside of the U.S., conduct some research to find out where they live and which social media channels they're using.ĭuring the week, the same goes for Wednesday at 3 p.m., as well as Thursday and Friday between 1-4 p.m. audience, try alternating posting times in Eastern and Central Time Zones - we'll get into those specific times in a bit. Given that sizable share, if you're targeting a U.S. The Best Times to Post on Social Media With many businesses facing a growing global audience, varying time zones have become a growing concern, especially when it comes to the best times to post. ![]()
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